Effects of Link Arrangements on Search Efficiency

APPENDICES

Raw Data Results

30-Link Arrangements:
Link Arrangement, Search Ease, Column Space and Row Space rated from 1 (hard to follow) to 9 (easy to follow).
Font rate from 1 (hard to read) to 9 (easy to read).

Treatment Search Time USNA Web Use WWW Use Link Arrangement Search Ease Column Space Row Space Font
One-Column 11.67 10 25 7 7 0 5 6
One-Column 9.00 15 30 3 2 0 8 5
One-Column 8.67 30 30 2 2 0 4 8
One-Column 9.67 2 2 6 7 0 7 6
One-Column 6.00 0 0 2 2 0 2 6
One-Column 6.67 5 5 3 3 0 4 3
One-Column 25.33 0 0 9 9 6 6 3
Two-Column 5.67 15 15 5 6 3 3 5
Two-Column 23.33 50 50 5 7 0 7 4
Two-Column 10.00 15 15 9 8 9 9 9
Two-Column 11.67 2 2 5 6 8 8 7
Two-Column 10.00 20 20 5 2 5 7 7
Two-Column 11.67 28 28 6 4 8 7 5
Two-Column 12.00 2 2 7 7 6 6 6
Three-Column 30.00 0 0 4 6 8 8 4
Three-Column 6.00 15 15 7 7 7 4 3
Three-Column 30.00 2 2 9 9 8 8 7
Three-Column 4.00 3 3 8 8 8 4 5
Three-Column 23.67 30 30 5 5 5 5 8
Three-Column 4.33 10 10 7 8 5 5 4
Three-Column 16.33 60 60 8 8 4 4 9

155-Link Arrangements:
Link Arrangement, Search Ease, Column Space and Row Space rated from 1 (hard to follow) to 9 (easy to follow).
Font rate from 1 (hard to read) to 9 (easy to read).

Treatment Search Time USNA Web Use WWW Use Link Arrangement Search Ease Column Space Row Space Font
One-Column 17.67 2 30 9 9 0 3 5
One-Column 19.00 1 2 3 7 0 2 7
One-Column 30.00 25 30 7 4 6 6 8
One-Column 17.00 2 120 4 5 0 7 6
One-Column 65.67 10 15 3 2 0 3 8
One-Column 19.33 5 5 3 3 0 2 2
One-Column 25.67 15 30 7 7 6 6 7
Two-Column 60.00 30 30 1 6 8 5 8
Two-Column 25.33 30 30 3 3 6 3 3
Two-Column 56.00 6 6 5 1 4 8 2
Two-Column 48.33 4 10 1 1 1 1 0
Two-Column 16.67 1 2 7 7 8 9 7
Two-Column 34.00 1 1 3 3 2 8 2
Two-Column 28.67 40 120 8 2 9 3 5
Three-Column 11.67 2 6 8 9 9 9 3
Three-Column 38.33 0 15 1 1 7 7 2
Three-Column 20.00 15 5 9 9 9 9 5
Three-Column 15.33 6 10 5 5 7 4 5
Three-Column 11.67 4 30 7 6 8 1 50
Three-Column 8.00 1 50 4 5 9 6 5
Three-Column 10.33 30 30 8 8 8 8 4

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