Kim Myers

CULTURAL ANALYSIS



If you already read the pages on Identification and Evaluation, then you have a good idea of what the HP 48G looks like and what it can do. I now want to spend some time talking about how our society, meaning the general public of today, views this artifact.

First, let me start off by saying that the words, "HP 48G", by themselves don't have any meaning to the average members of our culture. They have never even heard of it, but they do know terms like calculator, Casio, computer, and IBM. So, we can already see that this gadget has been marketed towards a rather small group, namely people of the engineering and mathematics disciplines. Even on campus, I had to get all the way across Campus Drive to within earshot of the engineering building before I found someone who could tell me what a HP 48G was. The liberal arts students on the mall have just never really been exposed to it.

In order to find out more about what the average person would think about my artifact, I decided to show it to them and ask their first impressions. The people who had never heard of it by name were most surprised by its size. One person exclaimed, "you call this hand-held?". Another person thought that the large LCD was a television screen and said, "so that's what you engineers are doing in the library all day". She couldn't believe that such a large screen could be "just for numbers".

After allowing them to look at it more closely, I asked them to tell me what kinds of things they thought that it might be able to do. Many people added funny answers such as "tie your shoes", and "find you a date". At first I was going to disregard these answers because the people were just trying to have a little fun while I interrupted their day by posing such a strange question. However, I think even these silly responses tell us something about the way our society connects the idea of social outcasts to the users of high-tech gadgets. Maybe I'm being defensive, but even these harmless, funny answers seem to show that the average public views mathematically-oriented people (those who obviously have a need for this expensive calculator) as those who sit in the library all day, have no love life, and can't even tie their shoes.

It would seem that in the minds of the average college student, the idea of my HP 48G goes synonymous with pocket protectors and horned- rimmed glasses. It would be used by "geeks" and "enginerds".

I think that in some cases, this view may be right-on. There are quite a few engineers that fit this mold. However, there are many who clearly do not fit this mold yet are still labelled as such. It seems that the reason for this labelling of all math and science-oriented people as "geeks" goes well beyond the excuse of "call-'em like I see-'em".

There is a larger underlying reason for this generalization. In our society, a lot of emphasis is placed on being successful. I certainly won't argue that. However, not much importance is placed on math and science when compared to many other countries, like Japan for instance. The prestige in our society lies in athletic ability and good-looks. This is evident when you consider that just about every 12 year-old could tell you who Wesley Snipes is, but very few know who won a nobel prize in science.

Therefore, one reason for the labelling of mathematically inclined people as "geeks" is that people envy them for the money they will make, which is seen as being successful, but they aren't really impressed by the talent that the "geek" possesses. Society doesn't see math wizards as heroes, more like freaks of nature. Of course, I'm exaggerating, but this feeling does exist in our society.

To sum up, society as a whole tends to view the artifact as a very big, complicated calculator, most likely owned by a "geek" or "enginerd". The stigmas attached to these labels, include things like living in the library, having no love life, and not being able to conform to socially acceptable dress codes (like having your shoes tied). These generalizations stem from society's emphasis on athletic ability and good-looks rather than on math and science.

The final operation to be performed on my artifact, Interpretation, can be accessed by selecting it below.


Return to introduction of Project 1
Identification
Evaluation
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Interpretation